Our team

Natasha Finlayson, Chief Executive

Natasha became Chief Executive of The Who Cares? Trust in May 2008, having worked in journalism and publishing before moving into the charity sector in 1990.  She spent 16 years at ChildLine, the last six of which she directed the charity's campaigning, communications, policy and research activities, and played a significant role in helping to improve awareness and understanding of the abuse of children. She has also worked as a director of a health charity and as a consultant for a number of large charities and for the Charity Commission. Natasha is a Fellow of the Royal Society for the Arts and a Trustee of Childlink Adoption Society. 

Andrea Warman, Programmes Director and Deputy Chief Executive

Andrea Warman is a leading authority on looked-after children.  She joined the Trust in January 2010, moving from the British Association for Adoption and Fostering, where she worked as their lead on fostering issues for five years. 

Andrea, who has a PhD in Social Anthropology, began her career as a children and families social worker, going on to train social workers and to lecture and conduct research in social work and social policy at a number of universities. She has published widely on family policy and looked after children. Her most recent publication, Recipes for Fostering, looked at the role of food and cooking in helping foster carers to maintain successful placements and build strong bonds with the children they care for.

Helen Sturdy, Finance and Resources Director

After many years as an accountant in the commercial sector, Helen specialised in charity accounting in 2003, gaining the appropriate qualifications including the ICAEW’s Diploma in Charity Accounting. She joined The Who Cares? Trust in November 2009. She has worked as a consultant for Westminster Mind and currently acts as Chair and Treasurer for a number of charities in Dorset.

Lucy Conoboy, Head of Fundraising

Lucy joined the Trust in December 2008, having worked as a fundraiser for a range of well-known charities, including Marie Curie Cancer Care, the Royal National Insititute for Deaf People and Great Ormond Street Hospital for Children. Contact Lucy  

Angharad Williams, Fundraiser

Angharad joined us in June 2010. She previously worked in the marketing department of the Leukaemia Research Fund and in the fundraising team for TreeAid. Contact Angharad  

Victoria Hull, Policy, Research and Projects Officer

Victoria, who joined the Trust at the start of July 2010, is the newest addition to our team. Victoria was previously National Director of the Care Leavers' Association. She brings a wealth of experience in working to improve the lives of young people in and from care. Contact Victoria

Mark Tobin, Editor - Who Cares? and Who Cares? Junior

Mark has been editor of our magazines for young people in care since 2002. Before joining the Trust he was a journalist specialising in marketing and popular culture. He wants to hear your stories, fight for your rights and champion the amazing things going on in care all around the UK! Get involved, get in touch: Contact Mark    

Jemma Roche, Communications and Marketing Manager

Jemma joined The Who Cares? Trust in September 2009.  She previously worked at Monitor, the independent regulator of NHS Foundation Trusts, and for The Prince's Charities Group. Contact Jemma 

Emma Wood,
Communications and Marketing Executive

Emma joined the Who Cares? Trust in February 2008 after graduating with a degree in history from Newcastle University. She is currently studying for her Chartered Institute of Marketing Professional Certificate. Contact Emma

Tina Solliss, Office and HR Manager

Tina joined the Trust in 2003, having previously worked for an anti-smoking charity. Contact Tina

Clive Rammell, IT Consultant

Clive has been working for the Trust for over 10 years. He is responsible for keeping the in-house IT up-to-date and running smoothly. Clive also provides IT support to other charities and small organisations across London, Kent and Essex.